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Cambridge Connected TV Services

Cambridge Connected TV specialises in commercial support services for companies who are marketing products or services in the field of Connected TV. Whether you are on IPTV operator, a CE or software business in the IPTV/OTT sector or a speciality TV content owner, we can help.


With over 20 years of new product introduction experience in the technology sector, Cambridge Connected TV enables Connected TV companies to analyse markets, launch and promote products and services, and to develop business successfully in the Connected TV era.

We can help turn your innovation into a business. From producing a credible and professional business plan to attract investment, all the way to post-launch success story writing, Cambridge Connected TV can help you throughout the product lifecycle. We offer the following services:

  • Market Analysis and Segmentation: TAM/SAM/SOM to quantify all market segments

  • Business Planning: Revenue forecasting and ROI analysis

  • Product Strategy: objective methodology to prioritise customer inputs for roadmap

  • Copy writing for press releases, customer success stories or product brochures

  • Customer and Partner Management

  • Promotion and Business Development

    We are based at a high-tech incubator centre owned by the world-renowned University of Cambridge, UK. Our staff can work on your projects at our base in Cambridge, with European travel to your clients and partners as required. We can either work on a competitive daily rate or a package price for a project, please contact us for details.